Microdata
Empowering microfinance with smart, data-driven digital solutions
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Microdata, a leader in microfinance, needed an impactful digital presence that reflects their ground-level impact while streamlining internal operations. We built a premium yet grounded platform that communicates their mission and enables data-driven decisions.
About the Project: A Comprehensive Digital Overhaul
From an AI-powered website and coherent branding to vendor-centric management software, we delivered an end‑to‑end solution focused on clarity, trust, and efficiency.
• AI-Powered Website for Brand Impact
A responsive, AI-inspired website using real-world visuals and storytelling to highlight Microdata’s social impact and partnerships.
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• Branding & Identity Design
Logo, typography, color palette, and brand guidelines aligned to trust, empowerment, and sustainability across touchpoints.
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• Management Software for Internal Operations
Custom software connecting teams and vendors with instant messaging, alert notifications, sales targets, and data dashboards for informed decisions.
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• End-to-End Solution: From Design to Implementation
Mobile-optimized and SEO-friendly experience with structured content to drive organic traffic and accessibility.
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Technologies Used
- •Backend: Django, Python
- •Frontend: React.js, TailwindCSS
- •Database: PostgreSQL
- •Automation: AI-Powered Bots, Celery
- •Cloud Services: AWS, S3 Bucket
- •Payment Gateway: Stripe
- •Analytics: Google Analytics
Success and Impact
- •Improved vendor interaction: Streamlined communication with real-time alerts and unified access to information.
- •Operational efficiency: Automated tracking of sales, targets, and progress with clear dashboards.
- •Enhanced digital authority: Premium online presence aligned with mission and social impact.
- •SEO growth: Increased organic traffic, engagement, and conversions.
Crafting a Modern, Efficient Solution for Microdata
Relish aligned Microdata’s visual identity with core values while enhancing operations through purpose‑built software—enabling better workflows, data‑driven decisions, and a premium brand presence.